iRESCUE
Treating Amblyopia isn’t hard, but diagnosing children who lack access to medical care is a challenge. When patients can’t go for treatment, treatment must come to the patients. We needed a tool that was inexpensive to produce, easy to distribute, and most importantly, fun to use. The iRescue is a playful, die-cut mask that catches attention in periodicals and waiting areas, and empowers parents to proactively screen and treat their child’s eyes for free.